It makes sense.
Quiz
1 How Money Are You: Companies That Changed Their Names
tip
2 10 Tips For Getting Rich From Warren Buffett
Lindsay Lohan
3 Naked Lindsay Lohan is New York Mag's Money Maker
Poll
4 Brilliant or Baffling? Business That Lets You Break Things
Simon Cowell
5 Economy Is Treating Simon Cowell Better Than Sir Elton John
Money
6 The Bucks Behind the Olympics, in Pictures
Guess Who
7 Guess Who? Time Isn't Money
Quiz
8 Match the Billionaire Heiress to Her Business Fortune
consumerism
9 Match the Brand to Its Value-Oriented Slogan
consumerism
10 The World's 10 Most Valuable Brands
Poll
11 Should Starbucks Ditch the Tip Jar?
Toms Shoes
12 American Apparel vs. Toms Shoes: Do CEOs Affect Your Buys?
women
13 50 Most Powerful Women List Honors Youngest Woman Ever
women
14 Which Fortune 500 Companies Are Run by Women?
News
15 What Would You Change About Starbucks?
Guess Who
16 Guess Who?
consumerism
17 Are These Bank Memorabilia Kitschy or Insensitive?
Marriage
18 Gay Marriage Could Give CA Economy a Much-Needed Boost
Seeing as the price for the online movie and mail-order DVD subscription Netflix plans are going to increase by 60 percent, many people took to social media platforms to voice their upset. Before the price hike, the company charged $10 for unlimited streaming and one DVD mailed at a time, but it is now planning to raise the charge to $16. Here are some of the comments by angry customers who Read more
We all know Wrigley's makes gum and Tiffany sells jewelry, but those brands didn't get going by selling their signature products. Many companies, including these two, started in markets much different from where they ended up. A little trial and error never hurt an entrepreneur; in fact, I'm pretty sure it almost always helps. Can you guess what some brands sold before they hit a stride with the Read more
In this economic downturn, it’s not enough to have multiplatinum records, box office hits, or countless of endorsement deals. No, these days, celebs envision more than just living off royalties and the fruit of their former success; now, they need an empire. I've rounded up nine savvy celebs who have been primed and primped in transforming their own names into multimillion-dollar brands, Read more
It's official: Borders has filed for bankruptcy today. This downfall has come about due to its inability to keep up with the times and transition toward the online space like its competitor Barnes and Nobles. The company is planning on closing 200 stores and cutting a lot of its staff. We've given yousavvy tips to prep for Borders going out of business, but it's always hard to digest when the Read more
Baby will go from the birth canal into a Disney onesie — that's the latest effort on behalf of the House of Mouse. According to a New York Times piece, the beloved brand has a new target: infants and new moms. The article said: Late last month, the company quietly began pressing its newest priority, Disney Baby, in 580 maternity hospitals in the United States. A representative visits a new Read more
In honor of her recent Golden Globe win, we wanted to take a look back through Natalie Portman's amazing career. From The Professional to the upcoming Thor, Natalie's played it all: career woman, unemployed Walmart squatter, queen (what an overachiever!), the list goes on. So how big of a fan of the mama-to-be are you? What jobs has she held on the big screen? Question 1 of 6In Where the Heart Read more
There's never a dull moment at Starbucks. Just ask CEO Howard Schultz, who's just revealed the name of his second business memoir. The book, which drops March 29, is titled Onward: How Starbucks Fought for Its Life without Losing Its Soul and is available for preorder on Amazon, where a mock-up of the cover shows Schultz has already incorporated the company's controversial new logo. The book will Read more
A lot of you chimed in on the goodbye post I dedicated to the closing of my local Borders. I'm still reeling from the loss (no more free WiFi and treasure trove of books!) and don't know what I'm going to replace it with. Seems like many of you had something to say; perhaps it's because we're all surviving this economic downturn together and stores closings are sadly a common sight in these Read more
My Sunday relaxation plans include a trip to Borders, one of my favorite places in the world. However, horror struck me yesterday when the discount signs plastered all over the store's windows finally registered in my mind — my local Borders is closing! It was heartbreaking to see the "Everything Must Go!" signs all over the bookstore and the depressingly empty bookshelves. It was also very sad Read more
The struggles of American Apparel's woes have been splashed across the press, and we've all heard about CEO Dov Charney's sexual harassment suits and bad money practices. The firm's appeal used to be that it was different from the other retail giants because of its strong ethical values. Charney's image is fraying away lawsuit after lawsuit, and I'm wondering if this will make you think twice Read more
