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Michael Jackson's Best Business Moves
He Did Something Different
When Thriller came out in 1982, the video was such a hit that MTV replayed it every hour.
Judy McGrath, the chairman and CEO of Viacom Inc.’s MTV Networks said, "The ratings were three or four times what they were normally every time the video came on." The song is the best-selling U.S. album of all time and Thriller transformed music videos forever — it pays to do something different.
Prada
Radley
Ralph Lauren
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